User Role Hierarchy Support for multiple internal and external user types with defined role-based access.
Ad Group Creation & Management Initial form includes:
- Ad Group Name
- Description
- Merchant (multi-select)
- Ads (multi-select)
- Distribution Channel (Promoted Programs)
Catalog Filter Enhancements Improved filtering for better offer and ad targeting.
Ad Group Management Tools Streamlined editing, filtering, and search capabilities.
Ad Reporting Dashboard Integration with Power BI or Amazon QuickSight for advanced analytics.
AI Agent Intelligent assistant to support campaign and business management.
Offers Creation & Management Basic creation and editing tools for offers.
Merchant Creation & Management Tools to onboard and manage merchant profiles.
Offers Lightning Enhance offer creation experience.
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